Project Overview
Seven Friday is a luxury watch brand offering high-end timepieces for global buyers. The brand required a Shopify store with a premium design, trust-building features, and advanced product showcasing. The main goal was to give customers an experience that reflects the class and exclusivity.
My Responsibilities
Designed a luxury-focused UI/UX with elegant layouts and typography
Customized Shopify theme using Liquid templates
Integrated multiple secure payment gateways (Visa, MasterCard, PayPal, Klarna Installments)
Configured warranty & authenticity sections on product pages
Applied SEO best practices for watch-related keywords
Optimized product galleries with zoom, 360° view, and video integration
Setup Google Analytics & Facebook Pixel for performance tracking
Key Features Implemented
High-end product pages with multiple images, zoom effect, and 360° view
Warranty & authenticity verification module
Multi-currency and international shipping support
Rich product schema for SEO (price, reviews, availability)
Fully mobile-responsive and optimized for premium product browsing
Technologies & Tools Used
Shopify (Liquid, Theme Customization, Plugins)
HTML5, CSS3, JavaScript
Google Analytics, Facebook Pixel
Figma (UI/UX Design)
Results
Page speed optimized by ~30% despite heavy media content
Boosted organic rankings for “luxury watches” and brand keywords
Increased customer trust through warranty & authenticity sections
Client reported higher conversion rates after Klarna integration
Project Screenshots
