Project Overview
SAEY Fragrances is a luxury perfume brand targeting global customers. The brand needed a scalable Shopify store with strong SEO, smooth checkout, and a premium look to reflect their identity. The focus was not only on design but also on technical performance and conversion optimization.
My Responsibilities
Designed a modern and responsive UI/UX aligned with the brand’s luxury identity
Developed and customized Shopify Liquid templates
Integrated multiple payment gateways (Visa, MasterCard, PayPal, Cash on Delivery)
Configured product categories and collections for user-friendly navigation
Applied SEO best practices (meta tags, structured data, alt attributes)
Optimized images & scripts for fast loading speed
Connected Google Analytics & Facebook Pixel for tracking and remarketing
Key Features Implemented
AJAX-based product filtering for quick user experience
Multi-currency support for global customers
Wishlist and quick add-to-cart functionality
Optimized checkout process for higher conversions
SEO-friendly product pages with structured schema markup
Fully mobile-responsive design with luxury-focused layout
Technologies & Tools Used
Shopify (Liquid, Themes, Plugins)
HTML5, CSS3, JavaScript (AJAX)
Google Analytics, Facebook Pixel
Figma (UI Design)
Challenges & Solutions
Challenge: Large perfume bottle images slowed down performance
Solution: Compressed assets, implemented lazy loading & WebP images
Challenge: Default Shopify filter limited product discovery
Solution: Built a custom AJAX filter for fragrance type, price, and size
Project Screenshots
