Project Overview
NEXT Gym Wear is a fitness apparel brand focused on modern gym wear for men and women. The client required a Shopify store with a sporty, high-energy design and a smooth shopping experience optimized for fast performance, product discovery, and conversions.
My Responsibilities
Designed a dynamic and responsive UI/UX tailored for sportswear branding
Customized Shopify theme with collection-based navigation (men’s wear, women’s wear, accessories)
Integrated multiple payment gateways (Visa, MasterCard, PayPal)
Applied SEO optimization with keyword-focused product meta descriptions
Optimized product pages for quick loading & high-quality visuals
Implemented conversion tracking through Google Analytics & Facebook Pixel
Key Features Implemented
Collection-based filtering (by size, color, category, and price)
Quick add-to-cart and AJAX-based cart system
Fully mobile-optimized design for active users
Product pages with 360° product views & size guides
Discount coupons & promo code integration
Instagram feed integration to show real-time customer engagement
Technologies & Tools Used
Shopify (Liquid, Theme Customization, Plugins)
HTML5, CSS3, JavaScript (AJAX features)
Google Analytics, Facebook Pixel, Klaviyo (email marketing)
Results
Improved page load speed by 35% with optimized assets
Increased user engagement via integrated Instagram feed
Boosted conversion rates by 20%+ through coupons & quick checkout
Enhanced search visibility with SEO-friendly product pages
Project Screenshots
